Catfish Bend Casino Selects VizExplorer as its Data and Analytics Partner

Catfish Bend Casino Selects VizExplorer as its Data and Analytics Partner

Industry Leading solutions for slot optimization and player development to be deployed at Iowa casino

March 28, 2023 Las Vegas, NV – VizExplorer, the leading provider of operational intelligence solutions for casinos, today announced it has signed an agreement with Catfish Bend Casino for VizExplorer’s comprehensive Slot solutions and Player Development platforms.

The Slot solutions give Catfish Bend automated game change recommendations that drive incremental slot revenue and an intuitive set of reports and visualizations that will provide detailed information on their floor performance in seconds. The Player Development solutions will provide Catfish Bend Casino a full CRM solution built for casinos and reporting/analytics to drive additional revenue.

Rob Higgins, Senior Vice President and General Manager of Catfish Bend Casino, expressed his enthusiasm for the partnership, saying, “We are thrilled to team up with VizExplorer to bring cutting-edge data solutions to our guests. With VizExplorer’s help, we can gain deeper insights into our guests’ preferences and behavior, enabling us to deliver personalized experiences that exceed their expectations.”

“We are excited to be chosen as the data partner of Catfish Bend Casino and to deliver our Slot Analytics and Player Development Solutions,” said David Patent, CEO at VizExplorer. “With the full complement of our Player Development and Slot analysis tools Catfish Bend will be able to generate significant value immediately as well as leverage deeper analytics for longer-term benefit.”

VizExplorer will exhibit in booth #2117 at the upcoming Indian Gaming Association Convention & Tradeshow held March 29th and 30th, 2023 at the San Diego Convention Center in San Diego California. Request a product demonstration during the conference at www.vizexplorer.com/demo.

About VizExplorer

VizExplorer is the leading provider of business intelligence to the casino gaming industry. Viz helps power over $10B in annual casino revenue with the most comprehensive solution set in the industry. Viz offers Cloud or On Prem installation, an intuitive UI, dynamic reporting, recommendations, and real time updates. Check out our new platform, VizOnDemand for our most flexible, economical, and easy-to-use tools. Viz backs all of our solutions with rapid installation and the best Support and Customer Success teams in gaming.

Please contact press@vizexplorer.com with any questions or inquiries.

About Catfish Bend Casino

Catfish Bend Casino is a premier casino and entertainment destination located in Burlington, Iowa. The casino features over 600 slot machines, 18 table games, several luxurious hotels, and a variety of dining options. Catfish Bend Casino entertains casino players from across the Midwest offering fast-paced table games including Craps, Blackjack, iRoulette, a live Poker Room and exciting, engaging promotions.

Current casino promotions and hotel booking information are available at catfishbendcasino.com.

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“HostViz has been a great addition to our property. This tool allows Hosts to move beyond the traditional ‘great guest service’ and relationship-building initiatives, into a personalized guest service experience. Our individual Team Members feel more confident in their telesales attempts and are able to customize their approach for each individual guest. It also allows Hosts to conduct some of their own data mining and guides them along with their path of making sound strategic decisions, that maximize their individual ROI as well as the properties.”

“The VizExplorer team has proven their dedication to us from the start. Their knowledge of the industry, accessibility, and response time, ranging from guidance and training to technical support. They perform and follow through the same way we expect our Casino Hosts to do with VIPs.”

“VizExplorer is much more than a software solution. We have a huge VIP business and we rely on Viz both for growth and to help us delight our best customers. HostViz is an incredible tool that our teams use every day, but, honestly, the training, support, and continuous improvement that Viz brings to the table are what makes them indispensable.”

“We get tremendous value from the use of VizExplorer software and their team has become true partners that understand our business and our needs. With VizExplorer we have made decisions that have driven increased revenue and improved our guests’ experiences!”