October 29, 2021 Las Vegas, NV – VizExplorer, a leading provider of operational intelligence solutions for casinos, today announced it has signed an agreement with Desert Diamond Casinos & Entertainment. Desert Diamond Casinos will install the hostVizOps™ player development solution at its Arizona properties. Desert Diamond Casinos executives are looking to provide their host team with the ability to advance its VIP outreach and better serve its valuable guests in the highly competitive Arizona market. The casino marketing and host team will benefit from a better understanding of real-time data and insights to execute successful strategies for its hosts and guests.
VizExplorer’s hostVizOps gives the casino’s host team a robust CRM tool with mobile access to player data, real-time notifications about player activity onsite, and automated task management to streamline communication with and development of valuable players. “We’re really excited to start utilizing hostVizOps tools and system, as it will undoubtedly enhance our communications with guests and help our team focus on tasks that will drive revenue growth and player retention,” said Treena Parvello, Director of Government and Public Relations for the Tohono O’odham Gaming Enterprise. “This new platform will provide valuable understanding and analytical insights for our host team, and we’re certainly looking forward to seeing the benefits.”
“We look forward to expanding our already strong partnership with Desert Diamond and providing them with a proven solution that will allow its hosts to be more productive and efficient, enabling them to better build outstanding relationships with their customers,” said David Patent, CEO at VizExplorer.
VizExplorer’s solutions transform your data into clear, actionable insights and revenue generating recommendations. You can choose automation and/or deep data exploration. Viz tools have been recognized as best in class for years and help maximize ROI for gaming operations, database marketing and player development. Learn more at www.vizexplorer.com
About Desert Diamond
Desert Diamond Casinos & Entertainment, with three locations in Southern Arizona (Tucson, Sahuarita, and Why) and one in the West Valley, is owned and operated by the Tohono O’odham Gaming Enterprise, an enterprise of the Tohono O’odham Nation. Additional information can be found at www.ddcaz.com or by calling 866-DDC-WINS. Follow Desert Diamond Casinos & Entertainment on Twitter (@DiamondCasinos), Facebook (@DDCAZ), and Instagram (@DiamondCasinos).
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